Tag Archive: Harvard Business Review

Predicting Customers’ (Unedited) Behavior – Alex “Sandy” Pentland – Harvard Business Review

Big Data provides objective information about people’s behavior. Not their beliefs or morals. Not what they would like their behavior to be. Not what they tell the world their behavior is, but rather what it really is, unedited.

Business vs. IT

Understanding developing practices and technology that influence the business environment. Leadership, Management, Customer Engagement, Info Systems

Reply to: Facebook’s Timeline Will Impact Your Career

The article points out how not only companies, but people view each other based on what they can find out about them online. With Facebook, you are able to control a major portion of this.

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